A site loading longer than 3 seconds loses half its visitors before they even see it. Search engines notice this and lower your rankings. Technical SEO fixes what is invisible to the eye but critically important for ranking: Core Web Vitals, indexation, micro-markup, redirects, HTTPS, Mobile First. Without this foundation, content and links don't work.
Technical SEO optimization is the configuration of your site for proper indexation by search engines. Without a technical foundation, any content and link-building efforts will yield no results. We bring your site into compliance with search engine requirements.
Loading speed — Core Web Vitals optimization, image compression, caching, CDN, as well as SSR for SEO and audit
Indexation — robots.txt, sitemap, noindex/nofollow meta tags, canonical URLs
Micro-markup — Schema.org, Open Graph, Twitter Cards for rich snippets
Mobile version and HTTPS — responsiveness, security, Mobile First Index
Core Web Vitals · Micro-markup · HTTPS · Mobile First
Every element of technical optimization affects rankings. We work through all aspects so that search engines see your site correctly.
LCP, FID, CLS — optimizing loading speed and interface responsiveness. This is a direct Google ranking factor.
Proper URL architecture, breadcrumbs, pagination, filters, sorting — everything that affects the crawl budget.
Products, reviews, organizations, articles, recipes, events — we mark up data for rich snippets in search results.
Google and Yandex pay more and more attention to the technical condition of a site every year. Core Web Vitals became a ranking factor, and Mobile First Index is now the standard. If a site is slow or inconvenient on a phone — high positions are out of reach.
Full spectrum of technical optimization — from indexation setup to advanced micro-markup.
Robots.txt analysis and configuration — close service sections, open the necessary ones
Creating and optimizing sitemap.xml — priorities, update frequencies, images
Eliminating duplicates — canonical, 301 redirects, proper clean URLs
HTTPS and HSTS configuration — secure connection, HTTP migration
Image optimization — WebP, lazy loading, proper sizes and alt attributes
Caching and CDN setup — reducing load time for users from different regions
Micro-markup implementation — Schema.org, JSON-LD, testing in Google Rich Results
Indexation monitoring — weekly check of indexed pages and errors
Google indexes sites primarily from the mobile version. We check responsiveness, touch elements, mobile speed, and compliance with Mobile First Index requirements.
Technical SEO is the foundation without which other work makes no sense. It is especially important at the start of a project and after major site changes.
We build the right architecture from the start. It is cheaper than reworking later.
Changing design and structure often breaks SEO. We control the process and preserve rankings.
Technical issues are a common cause of sudden traffic drops. Diagnosis and recovery in 1–2 days.
Technical SEO is the foundation. If the foundation is crooked, no amount of content and links will help. We start with the base and build the promotion strategy on it.
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